FOR IMMEDIATE RELEASE                           April 22, 2025

Media Contact: Ysabel Bilbao
208-989-8855 | info@caldwellnightrodeofoundation.com
 

Caldwell Night Rodeo Secures Major Donations Towards Capital Campaign

D&B Supply and J.R. Simplot Company Foundation Infuse Rodeo’s $7.5M Capital Campaign

 

CALDWELL, Idaho – Backed by gifts from two of Idaho’s most iconic companies, the Caldwell Night Rodeo (CNR) is spurring on an exciting new era with sweeping upgrades to its historic arena.

CNR, a pillar of Idaho’s Western heritage and one of the top 20 professional rodeos in the nation, marked a major milestone today in its $7.5 million capital campaign to modernize and expand its historic rodeo grounds.
 
D&B Supply and the J.R. Simplot Company Foundation each committed significant grants to support the transformation of the beloved venue, anchoring the community-led campaign with gifts that reflect deep Idaho roots and shared values of hard work, tradition, and family.
 
“These generous gifts from Simplot and D&B not only help us build a better rodeo ground – they honor more than 100 years of community, grit, and Western spirit,” said Edward Lodge, President of the Caldwell Night Rodeo Board. “The Caldwell Night Rodeo has always been about more than just the sport – it’s about bringing people together, celebrating heritage, and keeping the Western way of life alive for many generations to come. To have two legacy companies honor us with this level of support is incredibly humbling. It’s a reminder that this rodeo belongs to all of us.”
 
The capital campaign, which was launched last fall, will pave the way for significant upgrades to the legendary arena, including a new announcer stand, improved accessibility, expanded seating, and enhanced visitor amenities. The goal is to preserve the rodeo’s authentic, rustic charm while ensuring it remains a top-tier destination for future generations of fans and competitors.
 
The campaign has already garnered significant momentum, thanks in large part to local businesses and supporters who understand CNR’s cultural and economic importance to the region.
 
“D&B has always stood with the people who build and sustain the West, and there’s no better example of that spirit than the Caldwell Night Rodeo,” said Mark Schmitt, President/CEO of D&B Supply. “This rodeo isn’t just a summer tradition – it’s a symbol of resilience, family, and pride that speaks to the very core of who we are. Supporting this campaign means investing in the heartbeat of our community, and we’re proud to be part of a project that strengthens the ties between the past, present, and future.”
 
The J.R. Simplot Company, one of Idaho’s largest privately held employers, also sees its Company Foundation gift as a natural extension of its long-standing commitment to the region. “The Caldwell Night Rodeo is part of the fabric of this place. It’s where agriculture, community, and tradition come together in a way that’s truly special,” said John Otter, Board of Directors, J.R. Simplot Company. “At Simplot, we believe in supporting the communities where our employees live and work. We see this grant as a tribute to the values we share – hard work, humility, and connection to the land. This isn’t just a rodeo – it’s a reminder of what makes Idaho…Idaho.”
 
In addition to corporate donations, the Caldwell Night Rodeo Foundation encourages the community to hitch its wagon to building the rodeo’s next 100 years. Donations of any amount are welcomed and appreciated.
 
Founded more than 100 years ago, the Caldwell Night Rodeo has grown into one of the largest and most celebrated outdoor rodeos in the country. Each August, the event draws tens of thousands of fans, hundreds of competitors, and national attention to Caldwell – all while boosting the local economy and fostering civic pride.
 
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About the Caldwell Night Rodeo
The Caldwell Night Rodeo has been an iconic Idaho tradition for more than 100 years, drawing thousands of competitors and fans from across the nation to experience the thrill of rodeo and celebrate Western culture. Known for its electrifying atmosphere and ranked among the top rodeos nationwide, CNR is dedicated to offering an unparalleled rodeo experience while fostering community engagement and economic growth in Idaho.
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